Innotek SEO AI was founded in 2024 in Rickmansworth, Hertfordshire, UK with a single conviction: the businesses that show up when AI agents answer questions will own the next decade of digital growth. We build the tools that make that happen.
Innotek started with a frustration. In early 2024, we watched AI chatbots — ChatGPT, Claude, Perplexity — become the default way people discover products, services, and answers. Yet there was no tool that could tell a business whether AI agents even knew they existed. No score. No audit. No remediation plan. You could check your Google ranking with a dozen tools, but you couldn't check whether Claude would mention you.
So we built one. The Innotek GEO audit measures 4 metrics that predict AI citation likelihood: Entity Clarity (1–10), Fact Density (0–100), Schema Completeness (0–100%), and an overall GEO Grade (F–A). We then went a step further: we integrated directly into Claude Desktop through the Model Context Protocol, so users could query their SEO data from inside a conversation — no dashboards, no logins, no context-switching.
We're early, we're small, and we're building in public. Our honest self-audit shows where we fall short — zero public marketing presence, no search rankings, no social media. We believe transparency about our own gaps is the best proof that our tools work. If we can diagnose our own problems this precisely, we can diagnose yours.
The shift from search engines to answer engines is the largest change in digital discovery since Google launched in 1998.
58.5% of Google searches now end without a click. ChatGPT serves 1.2 billion monthly active users. Perplexity handles 100 million+ queries per month. Google AI Overviews appear on 47% of search results. The question is no longer “do you rank on page 1?” — it's “does the AI mention you at all?”
Innotek exists to answer that question — and fix it when the answer is no. We provide the measurement (GEO audit scoring), the diagnosis (Entity Clarity, Fact Density, Schema gaps), the remediation (auto-generated JSON-LD, HTML fixes, content recommendations), and the tracking (AI citation monitoring across 5 platforms: ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews).
Our bet: the companies that invest in Generative Engine Optimisation now will dominate AI-mediated discovery for years, the same way early SEO adopters dominated Google's first page. We're building the tools to make that investment measurable, actionable, and accessible — starting at £0 for a free instant audit.
Small team, deep expertise. We've been in SEO, structured data, and AI for a combined 25+ years.
Background in technical SEO and structured data. Built Innotek after realising that traditional SEO tools couldn't answer the question "will AI agents cite my client?" Previous experience: agency-side SEO for 10+ years across e-commerce, SaaS, and local businesses.
Built the GEO audit engine, MCP integration, and schema generation pipeline. Deep expertise in NLP, web crawling, and Schema.org specification. Previously: senior engineering roles in AI/ML startups. Designed the fact density scoring algorithm.
Creates the GEO guides, case studies, and educational content. Former content strategist at a top-10 UK digital agency. Specialises in turning technical SEO concepts into actionable playbooks. Author of the Entity Clarity and Fact Density guides.
Note: Team member names and photos will be added as we complete our public roadmap. We're establishing verified LinkedIn and social profiles for each team member first, so the sameAs links actually resolve to real, indexed profiles.
From idea to 12,000+ audits in under 2 years.
We published our own Entity Clarity gaps — zero social presence, no search rankings, Claude-exclusive. If we preach measurement, we must measure ourselves publicly.
Every recommendation we make is tied to a specific, auditable metric: Entity Clarity 1–10, Fact Density 0–100, Schema Completeness 0–100%. No vague advice, no subjective opinions.
The instant GEO audit costs £0, requires no signup, and delivers real scores in 60 seconds. We believe the audit itself is the best sales pitch — no demo required.
We don't bolt AI onto a traditional SEO dashboard. We built natively inside Claude Desktop via MCP — because the future of SEO is conversational, not dashboard-driven.
Verifiable company information for entity disambiguation.
Legal name: Innotek Solutions Ltd
Trading as: Innotek SEO AI
Founded: 2024
Headquarters: Rickmansworth, Hertfordshire, United Kingdom
Team size: 5–10 employees
Product category: Generative Engine Optimisation (GEO) platform
Core metrics: Entity Clarity (1–10), Fact Density (0–100), Schema Completeness (0–100%), GEO Grade (F–A), Premium AI Score (0–100)
Pricing: Free (£0/mo), Pro (£29/mo), Enterprise (£299/mo)
MCP tools: get_geo_audit, get_competitor_research, generate_html_fix
AI platforms tracked: ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews
Sites audited: 12,000+ across 47 countries
Contact: support@innotekseoai.com · +44 7446 644 555